About Web3 and Community Manager
What is a Community Manager?
The Community Manager acts as a liaison between the organization and its audience. They act as the voice, tone, and moderator of the brand through community support, content distribution, and digital engagement to build brand presence and trust both online and in person.
Community managers build brand personality and consumer trust, ultimately leading to increased awareness and corporate performance.
What exactly is a community manager?
Here we will explore what a community manager is and how to become a great manager if you are applying for or starting in the role.
How to Become a Community Manager
Community managers come from a variety of backgrounds, including recruiting, journalism, and engineering.
First, it is important that the community manager be knowledgeable about the business and familiar with the business as a whole. Based on his or her experience with the organization, the community manager should be able to confidently address audiences and utilize internal resources to properly address issues that may arise. In addition to understanding the business, managers need to build productive and professional relationships internally and externally in order to become more credible brand ambassadors.
To advocate for and maintain the organization's brand, community managers must be equipped with very strong soft skills. In particular, empathy, good listening skills, and adaptability are essential for building a positive perception of the organization.
In addition to interpersonal skills, good community managers are also proactive in researching trends and hot topics. By staying on top of the latest industry trends, community managers are able to connect with relevant audiences and provide them with the latest resources and best practices.
Community managers are still a developing profession and often establish their own job descriptions, so being flexible and responsive to new trends and expectations is beneficial in the long run."
Ultimately, good community managers understand that their role is customer service, actively listen to customers, address concerns, demonstrate an authentic social presence, and maintain productive partnerships with consumers. (Represent your brand and be a good human being to your audience).
What does a community manager do?
Community managers are responsible for building, maintaining, and publicizing the brand's community both online and offline. They must reach out to their audiences through a variety of means, including online forums, social media platforms, Slack, and in-person groups, to reach all audiences. Each digital space has its own culture and best practices, so the community manager must be a consistent tone and voice for the brand.
As a community manager, all messages, content, and crisis management on the network should be prompt, consistent with the brand, and empathetic to create a loyal and delighted community.
Because community managers are involved in all types of press (both positive and negative) that are sent out about their company, PR is also a fundamental concept for managing and expanding the brand's audience. How a manager handles legal issues and negative press coverage can make the difference between a good community manager and a not-so-good one. Therefore, working with the organization's legal, PR, or related team can help mitigate the issue and take appropriate action.
In addition, a good community manager is always thinking about how to experiment. Community managers must take a long-term view.
In addition, an often forgotten resource is an external network of other community managers. Finding others in a similar position can be very helpful in crowdsourcing solutions or turning to others who have dealt with similar situations in the past.
When we asked Crystal if she had ever faced an unexpected problem, she said she never expected the "roller coaster of emotions that I deal with every day." Digital communities can be volatile, with positive and rewarding discussions one day and being hounded by complaints and frustrated users the next. It is important for community managers to maintain and control their emotions in order to deal with the various issues that arise.
Given the usefulness of PR skills, community managers need to pay attention to their organization's brand presence and assess the potential impact of corporate communications. Brand presence includes the consistency of voice across platforms to keep the company on track in terms of target audience awareness and engagement. Consumers need to be able to recognize the brand voice across the pillars, whether they are looking at an Instagram post or a question on Quora.
Community managers need to track and report engagement on at least a monthly basis, as well as direct interactions between the brand and its audience. Since the rest of the content-creating team works primarily on the back end, it is the community manager who sees the response from consumers. The community manager can track what changes are happening within the digital community to ensure that followers are not confused. Crystal Wu says that HubSpot's intuitive understanding of audience psychology has allowed her to evolve and fine-tune her outreach strategy to most effectively reach her target audience.
In addition, community managers have the ideal audience in mind and are shaping their content and communications to target the right audience, rather than simply building a large audience.
Finally, a good community manager is able to delight the community, and Krystal Wu is able to do so through gift cards, small gifts, or what she calls "delight boxes," HubSpot's fun assortment of goodies that provide positive I try to give them encouragement. A good community manager addresses and solves problems, even when things go wrong, and sends gifts to those involved.
Whether community members have a positive or negative impression of your brand, building a positive relationship with them will help you build a reputable and trustworthy brand perception.
✅Community Manager Job Description
We are looking for a qualified Community Manager to join our marketing team. If you are a self-driven, ambitious, tech-savvy professional, we would love to meet you! We assume you have experience in social media, PR, and promotional events.
Ultimately, you will be expected to act as the face and voice of our brand and manage all community communications.
✅Community Manager Duties and Responsibilities
Establish, plan and implement social media and communications campaigns and strategies
Provide engaging text, image and video content for all social media and professional accounts
Timely response to customers
Monitor, track and report feedback and online reviews
Planning and organizing events to increase brand awareness
Coordinate with marketing, PR and communications teams
Collaboration with development and sales departments
Timely response to customers
Build relationships with customers, industry professionals, and journalists
Stay current with trends in digital technology
✅Requirements for Community Managers
Proven track record as a community manager or similar role
Experience in planning and leading community initiatives
Ability to identify and track relevant community KPIs
Excellent verbal communication skills
Excellent writing skills
Excellent interpersonal and presentation skills
Practical experience in social media management
Ability to interpret website traffic
Knowledge of online marketing
Attention to detail, critical thinking and problem solving skills
Bachelor of Science degree in Marketing or related field
What skills are needed?
✅Community Manager Job Description
The community manager is the face of the company. In general, they are responsible for managing and handling two-way communication. They are involved in a variety of activities including communications, PR, social media, events, and content creation.
In order to hire the right community manager for your company's needs, it is critical to create a clear and accurate job description.
Web3 Project Community Manager Job Information
SuperDAO
https://superdao.notion.site/Customer-Success-Manager-En-cce118f8082a457380254bf98e5a12a2
Official Site:https://superdao.co/
Acala
Official Site:https://acala.network/
Pozzleplanet
https://pozzleplanet.typeform.com/to/rb7M1SL4?typeform-source=cryptocurrencyjobs.co
Official Site:https://www.pozzleplanet.com/
Wintermute
Official Site:https://www.wintermute.com/?ref=cryptocurrencyjobs.co
Pyth Network
https://boards.greenhouse.io/pythnetwork/jobs/3229014?gh_src=cryptocurrencyjobs.co
Official Site:https://pyth.network/
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